Building Block: Strategy Creates Sustainable Advantage


One of the principles I shared in The 100: Building Blocks for Business Leadership is that strategy isn’t about reacting to today’s challenges—it’s about intentionally building tomorrow’s success.

“Will this new (fill in the blank) still make sense when we are two or three times bigger?”

That’s a powerful question for any AI initiative.

Instead of asking whether AI can automate a single task, ask whether it strengthens your business for the long term. Does it improve customer service? Does it make your team more effective? Does it help you scale without sacrificing quality?

Organizations that think strategically about AI won’t just become more efficient.

They’ll become harder to compete against.